RefinanceRates.com may be headed for a "perfect storm" as it moves to auction in early June 2009.
According to a recent Freddie Mac Primary Mortgage Market Survey, the 30-year fixed rate hasn't been lower, dating back to 1971 and currently averaging at 4.78%. The Mortgage Banker's Association (MBA) shared that nearly 75% of mortgage applications came from borrowers seeking to refinance home loans at lower rates, as stated in their 4/29/09 MBA Weekly Survey. The timing of domain name RefinanceRates.com going to auction appears to be perfect, especially with mortgage rates predicting to drop further.
"Domain names continue to show an incredible increase in interest with recent acquisitions, such as Toys "R" Us buying Toys.com for $5,100,000 and REDC purchasing Auction.com for $1,700,000. This demonstrates that even in today's economy companies are continuing to aggressively invest in e-commence," said Cheryl Wright, V.P. Sales, at McKenzie Marketing. She added, "Companies that wish to dominate their space realize that premier domain names play a major role in this goal." Many companies have spent multiple millions to acquire just one name, as evidenced by sales such as Fund.com at $9,999,950, AsSeenOnTv.com at $5,000,000, and CreditCheck.com at $3,000,000. To see a listing of the top 60 highest sales, visit Mckmar.com.