Tim Schumacher,CEO and co-founder at Sedo.com has offered his views on what the launch of the new domain name extension, .XXX will mean for the wider domain market .
Sedo is the largest secondary domain name marketplace.Therefore,is able to offer some advice on what the new domain extension will mean for the wider industry .Here are the comments from Tim Schumacher on what .XXX means for the wider domain name market :
- “I’m often asked whether new general top level domain names (gTLDs) will change, or more accurately devalue, the price of existing domains? The answer here is simple: No. The addition of a new gTLD will not affect prices in the secondary domain market.”
- “For example, the introduction of a number of new gTLDs in 2001 (.aero, .biz, .coop, .info, .museum, .name, and .pro) highlight how some extensions flourish, while other do not. I’d imagine many of people would not have even realized that some of these TLDs were launched. The inconvenient truth for any new gTLD is that, in 2001, you needed a .com to start a business (or a country-specific equivalent) and that rule still applies ten years later.”
- “Therefore, while the .xxx extension is receiving much media attention of late, without a mandate to force adult content to the extension, it’s simply another new extension that brands should be aware of. However, even those sites hosting adult content would likely refer back to their .com address as the main site.”
For more details check out Sedo.com