Slots.com was purchased at a Snapnames online auction by BodogBrand for nearly $5,8 million .
This is one of the ten domain name sales ever and the biggest sale in 2010 .
"The internet really has changed how we do business - I sat on a bar stool in London's L'Atelier restaurant bidding millions for one of the biggest gaming domains in the world!",said Calvin Ayre, founder of the Bodog brand.
"After Casino.com, we feel that Slots.com is the best gaming domain in the world. Bigger even than Poker.com because there are no strong brands in this space and slots are far more universal than poker. Just look at the amount of space a casino devotes to slots over poker, added to which it's simple to spell and easy to remember. Slots.com will work for us on a number of levels, not least in generating global traffic to our Bodog branded properties but also to form a number of other targeted websites including one that will be created by and for the female gambler.",he added .
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