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Adult performer Lexi Love has won back her domain name from a Dallas-based cybersquatter. The WIPO Arbitration and Mediation Center, which adjudicates disputes involving domain names, ruled May 19 that Texas Property Associates had no right to use LexiLove.com and infringed upon Love’s trademarked name.

As the complainant, Love filed the complaint with the Geneva, Switzerland administrative panel March 31. Love first used the name Lexi Love on Aug. 16, 2004 and the disputed domain was registered Oct. 18, 2005 — well after Love had been an established adult performer with numerous movies to her credit.

Sole WIPO administrative panelist Christopher J. Pibus ruled that LexiLove.com is "essentially identical" to the registered Lexi Love mark even though the trademark wasn’t registered until 2008; Love had already established a common law trademark to the name.

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