Microsoft Offers Cashback to Catch Up with Rival Google
Posted by Chief Editor , Monday, 26 May 2008

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Here is a story that may impact the world domainers live in! Traditional pay per click revenue will come under attack and this is a good example. Microsoft is offering "cold, hard cash" to persuade users to shop online using its Live Search engine and help the company catch up to rival Google. The savings range between 2% and 30% on products sold by select retailers through its so-called cashback service...

Microsoft's new site is seen as an attempt to convince advertisers it can combat Google's increasing share of the online ad market. "2008 is the year that search got competitive," said Bill Gates. Read the full story here.

Source: Maggie Shiels Post - Technology reporter, BBC News, Silicon Valley - May 21st, 2008
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