You can read the press release after the jump:
"Twelve leading associations from the content industry and online services industry today signed a Letter of Intent committing them to work together to combat online content theft using through the use of technical measures.
The Letter of Intent was signed:
“In order to provide a healthy platform for legitimate online business and strengthen copyright protection in the digital environment, we jointly agree
to apply appropriate and enforceable technical measures to drive out infringing content from the Internet, with a balance towards protecting
freedom of expression and fostering creativity on the Internet.”
The Symposium is the fourth annual gathering of stakeholders involved in providing online services and content and focused this year on “Community, Content Protection and Co-operation”, discussing online user behaviour, technology developments, and cooperative technological measures for online content protection.
A 2010 report on The Economic Contribution of the Hong Kong Film and Television Industry commissioned by the IFACT-GC confirmed that in 2008 the industries employed more than 32,000 people helping contribute HK$33 billion in gross output and an additional HK$6
billion value-add to Hong Kong’s economy. The report is the first of its kind to comprehensively measuring the direct, indirect and
induced economic impacts made by one of Hong Kong‘s major creative industries – the film and television industry – and underscores the importance of protecting the creative industry’s IPR content generated from online theft.
“IPR content like movies entertains us and is a major economic driver, creating wealth and jobs,” said Sam Ho, Executive Director and General Manager of the IFACT-GC. “IPR content is worth protecting and this alliance provides the framework for three of the main stakeholders – Hong Kong’s content industry, the ISPs /OSPs, and Internet users – to engage and cooperate, to the benefit of all, to curb online content theft.”
“This alliance provides a new, innovative approach to curbing the online theft of copyrighted works,” said York Mok, Chairman of the HKISPA. “It provides a framework where the interests of consumers, the legitimate online service providers and content creators can all
win through the development of successful, competitive business models to deliver legitimate creative content online.”
“DotAsia is committed to the continued positive development of the Internet in Asia. The alliance represents a new strategy for an industry-led effort to curb online copyright and intellectual property rights infringement,” said Edmon Chung, CEO of the DotAsia. “This also builds on DotAsia’s continued joint efforts in international and local initiatives to increase public awareness of Internet issues such as piracy, and to work with Computer
Emergency Response Teams, enforcement agencies and other authorities to enhance the security and stability of the Internet in Asia.”



