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Cashing in on Online Dating

Sample ImageBy Erich Mueller, Senior Transfer Agent

The dread is common among single and taken folks alike. The Super Bowl has concluded, the big holidays are out of the way, but there is something still looming on the horizon, Valentine’s Day. Whether you’re attached to someone at the hip or fiercely single, the fourteenth day in February means something to us all. Flowers, dinner reservations, jewelry, romantic text messages and all of the other traditional and not so traditional proclamations of love, are all the buzz this month. Fortunately for domainers, and end-users alike, there is still time to cash in on some great Valentine’s Day-related inventory offered by Sedo.com. Valentine’s Day doesn’t have to be a last-minute effort at courtship or a 24-hour mope-a-thon. By investing in Valentine’s Day related domains, one can really tap into the booming market of online dating, restaurant reservations, and floral services. . There are plenty of domain names available on Sedo’s marketplace that are great soundboards for breaking up, single life, or drowning one’s loneliness. After a perusal of Sedo’s love-related domains, love.info struck me as one of the most straight-forward domains on the topic. Think about it, love is such a broad and complicated matter. We need all the information we can get! Love.info, alone, has great potential for end-users.

Beyond the hype surrounding Valentine’s Day, general dating topics like movies, dinner and dancing, are valuable all year around. With the recent emergence and success of sites like opentable.com, which has climbed 11 points in Alexa.com’s traffic rankings in the past three months, online dinner reservations are an area that end-users could really expand upon. Reservations.us is offered for sale on Sedo.com to meet this demand. With nearly 92% of opentable.com’s users hailing from the US, the .us country code Top-Level Domain (ccTLD) should seek to further target this market.

For the more jaded buyers, Sedo.com offers an array of domain names that have the power to make any scorned heart beat a little faster. For example, the potential for rebound.com, happysingles.com and breakup.co.uk are limitless, given the often overlooked and less savory side of dating.

This Valentine’s Day, remember to think outside the heart shaped box and discover the profit that can be made from investing in lucrative, love domains.

Source: Sedo.com -- Reprinted with permission -- February 10, 2009
 
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