If six years ago GoDaddy decided to stop selling .cn domain names, now it’s more than willing to expand into 11 markets all over Asia. Hosting 10 millions of websites, requesting 62 million domain names as registrar in the entire world and dominating the Indian market, GoDaddy now wants even more, by launching its services in the Asian market: Japan, the Philippines, Singapore, Hong Kong, Indonesia,Taiwan, Thailand, Malaysia, South Korea and Vietnam. All services will be available in their own languages, including English for Hong Kong, the Philippines, Malaysia and Singapore.
“Asia is home to one of the largest, most vibrant small business communities in the world, as Internet growth and smartphone adoption continue to accelerate across the region, it’s important that these businesses are able to create strong digital identities that will help them achieve their goals and compete online.GoDaddy is committed to providing the products and services that will enable Asia entrepreneurs to easily start, confidently grow and successfully run their own ventures.” (GoDaddy CEO, Blake Irving, official statement)
Taking into consideration all markets and this massive launch, GoDaddy has reached the number of 53 markets, 26 languages and 44 currencies.
GoDaddy’s target are the SMEs, the now Asia’s economic pillar, which represent more than 97 percent of all enterprises. These SMEs ensure half of workforce over APEC economies. Like in any part of the world the rate of people that use the Internet has significantly increased in the last years. Across Asia, as you probably are aware, has increased between 2000-2015 with 1,319%. To be a little more specific, here are some examples: 81 percent of people in Singapore use Internet daily, while 88 percent are using a smartphone; in Hong Kong 72 percent of people are accessing the Internet while 74 percent use a smartphone.
According to a research made on 1,000 small business in Singapore and Hong Kong it revealed that 45 % of them have grown their business with 25% or even more.
To help businesses find the ideal domain name, design a strong website, research for new customers and develop business productivity, GoDaddy has prepared for Asia a full suite of cloud-based products in their own languages and currencies:
- GoDaddy brings the largest TLDs index in each asian market mentioned above, including ccTLDs. In order to contribute to an easier cross-border commerce between China and adjoining markets, it sells .cn domains for China. In addition, in its offer has an aftermarket platform for consumers to buy and sell domain names.
- With over 10 million websites on 55,000 servers globally and a focus on delivering qualitative services, the company has to offer a large range of options, along with an upgraded platform for users who demand performance and scalability, called Managed WordPress Hosting.
- GoDaddy Website Builder is an easy and quick design tool with hundreds of design templates and incorporated social media. It will help Asian market to be online, be easily found and running rapidly and without any issue.
- GoDaddy’s suite of tools include a professional email linked to domain names and productiveness proposals, allowing customers to be in touch and cooperate more effectively.
In their attempt to show they are truly interested in customer care, there is team of experts ready to understand the needs of SMEs by offering a local language customer care and an official phone number for every asian market GoDaddy has entered. Thus, users will have a customized assistance, while they are building their online presence.